Freelance graphic design NZ - Jenny Palmer Graphics

THE DESIGN PROCESS

Work with us

We offer a freelance graphic design service which is comprehensive and competitive. Whether your project is an ongoing campaign or is a one-off requiring a sharp turnaround we would love to work with you!

After an initial chat and maybe some email correspondence, we would form a design brief – but if you have prepared one already, that's great! In the brief we would discuss objectives, budget, timelines and scheduled delivery dates. After a little research we start creating and trial and develop ideas. Selected design concepts are then presented to you for discussion and approval.

Any discussion is always valued and your ideas are important to us. Inspiration can come from unexpected sources and we believe that combined creativity builds stronger, more effective graphic solutions.

Depending on your needs, we can supply you with finished artwork in various formats. Or we can oversee the printing for you and supply quality print collateral – at competitive prices.

PRINT MEDIA

Despite advances in digital publication, print is still a valuable medium and does have some advantages. Beautifully designed and printed marketing material carries with it a trust that is less apparent in the digital form. Some people still enjoy being able to touch and smell a book and turn its pages. The book’s physical presence can provoke thought and conversation – such as when displayed in a reception area or sitting on the desk of an important client.

PHOTOGRAPHS | ILLUSTRATIONS

We can source stock photographs, use your provided photos, or we can take our own. We can also create photo montages, draw/create illustrations, diagrams and maps. ‘A picture paints a thousand words’, and illustrations can educate, promote and enhance the look and feel of the design.

PUBLICATIONS | EDITORIAL DESIGN

We will lay out your publication in a clean easy-to-read format using an innovative design that captures attention and encourages the reader to absorb information. Images and text elements are carefully arranged on the page to create effective visual communication. Choice of fonts and colour palettes will depend (to some extent) on your branding requirements.

BOOK COVERS, BOOK DESIGN, LAYOUT DESIGN.
TECHNICAL MANUALS AND INSTRUCTION GUIDES – including illustrations and diagrams to improve clarity.
EDUCATIONAL RESOURCES – with illustrations and photography to assist learning.
ANNUAL REPORTS AND STATEMENTS OF CORPORATE INTENT.
JOURNALS, MAGAZINES, INDUSTRY PUBLICATIONS.
NEWSLETTERS.